i’m the new face of taco salad

Over the weekend, I was alerted to the fact that a TikTok video viewed by millions used my author photo as the face of taco salad orderers everywhere.

Um …

Okay … I guess that’s right, because I do order taco salads. Having a severe dairy allergy kind of mandates that I select the safer option when ordering at a cheese-laden Mexican restaurant.

The comments beneath the video — which made me feel my creaky middle age — spurred me to write an oped about the experience of having my face used in a viral TikTok video.

The experience reminded me of the time when, on Christmas 2020, a student of mine let me know that my photo had been used by a YouTuber who wanted to “infiltrate” neighborhood Facebook groups using a fake account using my supposedly trustworthy face.

Here’s the link to the oped published today in the Boston Globe:

https://www.bostonglobe.com/2023/04/06/opinion/tiktok-taco-salad/

Image credit: Boston Globe.